The defense advantage starts in voir dire.
Plaintiff firms have invested heavily in jury analytics. VoirPro gives defense teams the same structured intelligence — and the platform to execute it consistently across your entire docket.
The Challenge
The gaps in how your practice approaches jury selection today.
These aren't edge cases — they're structural limitations of the traditional consulting model that affect every firm that relies on it.
Plaintiff counsel often has the analytical edge.
Plaintiff firms have adopted jury analytics aggressively. Defense teams relying on experience and intuition alone are operating at a structural disadvantage in high-stakes trials.
Threat jurors are hard to identify without data.
Bias, institutional attitudes, and verdict predispositions don't surface reliably in voir dire questioning. Without enriched demographic data, your team is working from an incomplete picture.
Strike strategy is reactive, not coordinated.
Without a shared scoring system, challenge decisions are often made under pressure with incomplete team input — leaving peremptory challenges used inefficiently or not at all.
What Changes
What your practice looks like with VoirPro.
Identify threat jurors before voir dire begins.
150+ demographic and behavioral data points per juror reveal risk before a single question is asked in the courtroom.
Score the entire panel in real time.
Every team member contributes to a shared live score during voir dire — no disconnected notes, no post-session reconciliation.
Coordinate challenge strategy across the table.
VPI rankings and opposition perspective analysis tell you which jurors to strike — and which ones opposing counsel is targeting.
Build themes that resonate with your panel.
Synthesis™ connects your case themes to the demographic and attitudinal profile of the specific venire you're facing.
Retain every insight for the next case.
Juror profiles, scoring models, and theme libraries build inside the platform and compound across your practice.
Apply analytics to more matters.
Lower cost and remote capabilities mean jury intelligence is no longer reserved for your highest-value cases only.
The Platform
The Voirtex modules most relevant to your practice.
Synthesis™
Develop defense themes and juror profiles tailored to the specific case and venue before trial begins.
Venire
Enrich every potential juror with 150+ demographic attributes — political indicators, consumer behavior, socioeconomic data.
Vectors™
VPI scoring identifies your most dangerous jurors and models what opposing counsel is likely to do with their strikes.
Courtroom
Coordinated real-time scoring across your entire defense table during live voir dire.
Verdiction™
Track seated juror behavior during trial and model verdict trajectory as the case develops.
Matter Administration
Organize all case materials, parties, and jurisdiction data in one system accessible to every team member.
“The voir dire methodology VoirPro uses is remarkable and a game changer in today's high stake trials. VoirPro helped us build a strategy and identify a jury that transferred liability away from our client.”
Thomas Paschos
Founding Partner · Thomas Paschos & Associates, P.C.
VoirPro Legal Advisory BoardReady to see what structured trial intelligence looks like for your practice?
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